Grand Theft Auto is Rockstar Games' and Take-Two Interactive's biggest game series. Strauss Zelnick stated in
this video from October last year that "they" aim to release the bigger and of course more expensive titles at the end of the fiscal year which would be March. That would also explain why Take-Two changed the end of the fiscal year in 2010 from October to March. As you know, Rockstar used to release GTA games in October so for example GTA III, Vice City and San Andreas were all released in October and GTA IV was aimed for a release in October 2007 because that was the end of the fiscal year until 2010. The reason why to release a big title like GTA at the end of the fiscal year is that the strong performance of the sales boost the fiscal year the game was released for and the next fiscal year as well. That's a smart move if you think about it and that's their strategy.
GTA V was also aimed for a release in March 2013 because Take-Two expected ever since May 2011 to make $2 earnings per share in fiscal year 2013, ending in March 2013. Take-Two managed it only one time in their entire history to make $2 earnings per share and that was back at the time when GTA IV was released. Basically, GTA V already has been delayed at least two times from what we know. First in October 30th when Take-Two downgraded their financial guidance from 1.7-1.8 billion dollar or $1.75-$2 earnings per share [which only would have been possible with the release of GTA V] to 1.1-1.2 billion dollar or $0.0-$0.20 earnings per share. And in January then from Spring 2013 to September. March is the time of GTA if no delays happen which was
never the case with
any Rockstar title this console generation.
This post has been edited by Carl CJ Johnsons Brother Brian on Sunday, Feb 10 2013, 11:09